{"id":1341,"date":"2018-11-21T10:14:14","date_gmt":"2018-11-21T07:14:14","guid":{"rendered":"https:\/\/immediatech.net\/ru\/?p=1341"},"modified":"2026-05-29T14:14:00","modified_gmt":"2026-05-29T11:14:00","slug":"video-marketing","status":"publish","type":"post","link":"https:\/\/immediatech.net\/ru\/digital\/video-marketing\/","title":{"rendered":"\u041f\u0440\u043e\u0434\u0430\u043a\u0448\u043d \u0438 \u043f\u0440\u043e\u0434\u0432\u0438\u0436\u0435\u043d\u0438\u0435 \u0432\u0438\u0434\u0435\u043e\u043a\u043e\u043d\u0442\u0435\u043d\u0442\u0430:"},"content":{"rendered":"\t\t
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\n \n
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\n \u0422\u0435\u0445\u043d\u0438\u0447\u0435\u0441\u043a\u0438\u0439 \u0432\u0438\u0434\u0435\u043e-\u043f\u0440\u043e\u0434\u0430\u043a\u0448\u043d \u0434\u043b\u044f B2B \u0438 E-commerce\n <\/h2>\n

\n \u0412 2026 \u0433\u043e\u0434\u0443 \u0441\u0442\u0430\u043d\u0434\u0430\u0440\u0442\u043d\u0430\u044f \u0438\u043c\u0438\u0434\u0436\u0435\u0432\u0430\u044f \u0440\u0435\u043a\u043b\u0430\u043c\u0430 \u043d\u0435 \u0440\u0430\u0431\u043e\u0442\u0430\u0435\u0442 \u0432 \u0441\u043b\u043e\u0436\u043d\u044b\u0445 \u043d\u0438\u0448\u0430\u0445. \u0411\u0438\u0437\u043d\u0435\u0441\u0443, \u043f\u0440\u043e\u0434\u0430\u044e\u0449\u0435\u043c\u0443 \u0418\u0422-\u0440\u0435\u0448\u0435\u043d\u0438\u044f, \u043f\u0440\u043e\u043c\u044b\u0448\u043b\u0435\u043d\u043d\u043e\u0435 \u043e\u0431\u043e\u0440\u0443\u0434\u043e\u0432\u0430\u043d\u0438\u0435 \u0438\u043b\u0438 \u043a\u043e\u043c\u043f\u043b\u0435\u043a\u0441\u043d\u044b\u0435 e-commerce \u0443\u0441\u043b\u0443\u0433\u0438, \u0442\u0440\u0435\u0431\u0443\u0435\u0442\u0441\u044f \u043a\u043e\u043d\u0442\u0435\u043d\u0442 \u0433\u043b\u0443\u0431\u043e\u043a\u043e\u0439 \u0442\u0435\u0445\u043d\u0438\u0447\u0435\u0441\u043a\u043e\u0439 \u044d\u043a\u0441\u043f\u0435\u0440\u0442\u0438\u0437\u044b. \u0412\u0438\u0434\u0435\u043e \u0434\u043e\u043b\u0436\u043d\u043e \u043d\u0430\u0433\u043b\u044f\u0434\u043d\u043e \u0434\u0435\u043c\u043e\u043d\u0441\u0442\u0440\u0438\u0440\u043e\u0432\u0430\u0442\u044c \u0440\u0430\u0431\u043e\u0442\u0443 \u0432\u0430\u0448\u0435\u0439 \u0438\u043d\u0444\u0440\u0430\u0441\u0442\u0440\u0443\u043a\u0442\u0443\u0440\u044b, \u0437\u0430\u043a\u0440\u044b\u0432\u0430\u0442\u044c \u0430\u0440\u0445\u0438\u0442\u0435\u043a\u0442\u0443\u0440\u043d\u044b\u0435 \u0432\u043e\u043f\u0440\u043e\u0441\u044b \u043a\u043b\u0438\u0435\u043d\u0442\u043e\u0432 \u0438 \u043e\u0446\u0438\u0444\u0440\u043e\u0432\u044b\u0432\u0430\u0442\u044c \u0441\u043b\u043e\u0436\u043d\u044b\u0435 \u0432\u043d\u0443\u0442\u0440\u0435\u043d\u043d\u0438\u0435 \u043f\u0440\u043e\u0446\u0435\u0441\u0441\u044b.\n <\/p>\n

\n Improve Media \u043f\u0440\u043e\u0435\u043a\u0442\u0438\u0440\u0443\u0435\u0442 \u0438 \u0441\u043e\u0437\u0434\u0430\u0435\u0442 \u0432\u0438\u0434\u0435\u043e\u043a\u043e\u043d\u0442\u0435\u043d\u0442, \u043a\u043e\u0442\u043e\u0440\u044b\u0439 \u043f\u0435\u0440\u0435\u0432\u043e\u0434\u0438\u0442 \u0441\u043b\u043e\u0436\u043d\u044b\u0435 \u0442\u0435\u0445\u043d\u043e\u043b\u043e\u0433\u0438\u0447\u0435\u0441\u043a\u0438\u0435 \u043f\u0440\u043e\u0446\u0435\u0441\u0441\u044b \u043d\u0430 \u043f\u043e\u043d\u044f\u0442\u043d\u044b\u0439 \u044f\u0437\u044b\u043a \u0431\u0438\u0437\u043d\u0435\u0441\u0430, \u0432\u044b\u0441\u0442\u0440\u0430\u0438\u0432\u0430\u044f \u0434\u043e\u0432\u0435\u0440\u0438\u0435 \u043a\u0440\u0443\u043f\u043d\u044b\u0445 \u0437\u0430\u043a\u0430\u0437\u0447\u0438\u043a\u043e\u0432 \u0438 \u0438\u043d\u0432\u0435\u0441\u0442\u043e\u0440\u043e\u0432.\n <\/p>\n <\/div>\n\n

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\n \u041d\u0430\u043f\u0440\u0430\u0432\u043b\u0435\u043d\u0438\u044f \u0432\u0438\u0434\u0435\u043e-\u043f\u0440\u043e\u0438\u0437\u0432\u043e\u0434\u0441\u0442\u0432\u0430\n <\/h2>\n \n
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\u041e\u0446\u0438\u0444\u0440\u043e\u0432\u043a\u0430 \u0443\u0441\u043b\u0443\u0433 \u0438 \u041f\u0440\u043e\u0434\u0443\u043a\u0442\u043e\u0432\u044b\u0435 \u0432\u0438\u0434\u0435\u043e-\u043f\u0440\u0435\u0437\u0435\u043d\u0442\u0430\u0446\u0438\u0438<\/h3>\n
\n \u0420\u0430\u0437\u0440\u0430\u0431\u043e\u0442\u043a\u0430 \u0441\u0446\u0435\u043d\u0430\u0440\u0438\u0435\u0432 \u0438 \u0441\u043e\u0437\u0434\u0430\u043d\u0438\u0435 \u0440\u043e\u043b\u0438\u043a\u043e\u0432, \u043a\u043e\u0442\u043e\u0440\u044b\u0435 \u0443\u043f\u0430\u043a\u043e\u0432\u044b\u0432\u0430\u044e\u0442 \u0432\u0430\u0448\u0438 \u0441\u043b\u043e\u0436\u043d\u044b\u0435 \u0442\u0435\u0445\u043d\u043e\u043b\u043e\u0433\u0438\u0447\u0435\u0441\u043a\u0438\u0435 \u043f\u0440\u043e\u0434\u0443\u043a\u0442\u044b \u0432 \u043f\u043e\u043d\u044f\u0442\u043d\u044b\u0435 \u0431\u0438\u0437\u043d\u0435\u0441-\u043e\u0444\u0444\u0435\u0440\u044b. \u0418\u0434\u0435\u0430\u043b\u044c\u043d\u043e \u043f\u043e\u0434\u0445\u043e\u0434\u0438\u0442 \u0434\u043b\u044f \u0434\u0435\u043c\u043e\u043d\u0441\u0442\u0440\u0430\u0446\u0438\u0438 \u0432\u043e\u0437\u043c\u043e\u0436\u043d\u043e\u0441\u0442\u0435\u0439 \u041f\u041e, B2B-\u043f\u043b\u0430\u0442\u0444\u043e\u0440\u043c \u0438 \u043a\u0440\u0443\u043f\u043d\u044b\u0445 e-com \u044d\u043a\u043e\u0441\u0438\u0441\u0442\u0435\u043c.\n <\/div>\n <\/div>\n \n
\n

\u0423\u043f\u0430\u043a\u043e\u0432\u043a\u0430 Case Studies \u043f\u043e\u0434 \u0442\u0440\u0435\u0431\u043e\u0432\u0430\u043d\u0438\u044f \u0438\u043d\u0432\u0435\u0441\u0442\u043e\u0440\u043e\u0432<\/h3>\n
\n \u0412\u0438\u0437\u0443\u0430\u043b\u0438\u0437\u0430\u0446\u0438\u044f \u0438 \u0442\u0435\u0445\u043d\u0438\u0447\u0435\u0441\u043a\u0438\u0439 \u043f\u0440\u043e\u0434\u0430\u043a\u0448\u043d \u0432\u0430\u0448\u0438\u0445 \u043b\u0443\u0447\u0448\u0438\u0445 \u043a\u0435\u0439\u0441\u043e\u0432 (\u0443\u0440\u043e\u0432\u043d\u044f “Investment Ready”). \u041f\u0435\u0440\u0435\u0432\u043e\u0434 \u043f\u0440\u0435\u0437\u0435\u043d\u0442\u0430\u0446\u0438\u043e\u043d\u043d\u044b\u0445 \u043c\u0430\u0442\u0435\u0440\u0438\u0430\u043b\u043e\u0432 \u0441\u0442\u0430\u0440\u0442\u0430\u043f\u043e\u0432 \u0432 \u043c\u043e\u043d\u043e\u043b\u0438\u0442\u043d\u044b\u0439 \u0432\u0438\u0434\u0435\u043e-\u0444\u043e\u0440\u043c\u0430\u0442 \u0434\u043b\u044f \u0437\u0430\u0449\u0438\u0442\u044b \u043f\u0435\u0440\u0435\u0434 \u0444\u043e\u043d\u0434\u0430\u043c\u0438 \u0438 enterprise-\u043f\u0430\u0440\u0442\u043d\u0435\u0440\u0430\u043c\u0438.\n <\/div>\n <\/div>\n \n
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SEO-\u043e\u043f\u0442\u0438\u043c\u0438\u0437\u0430\u0446\u0438\u044f \u0438 \u0418\u043d\u0442\u0435\u0433\u0440\u0430\u0446\u0438\u044f YouTube-\u043a\u0430\u043d\u0430\u043b\u043e\u0432<\/h3>\n
\n \u0413\u043b\u0443\u0431\u043e\u043a\u0430\u044f \u043f\u043e\u0438\u0441\u043a\u043e\u0432\u0430\u044f \u043e\u043f\u0442\u0438\u043c\u0438\u0437\u0430\u0446\u0438\u044f \u0432\u0438\u0434\u0435\u043e \u043f\u043e\u0434 \u0430\u043b\u0433\u043e\u0440\u0438\u0442\u043c\u044b YouTube: \u0441\u0431\u043e\u0440 \u0441\u0435\u043c\u0430\u043d\u0442\u0438\u043a\u0438, \u043a\u043b\u0430\u0441\u0442\u0435\u0440\u0438\u0437\u0430\u0446\u0438\u044f \u0442\u0435\u0433\u043e\u0432, \u043f\u0440\u0430\u0432\u0438\u043b\u044c\u043d\u043e\u0435 \u0438\u043d\u0434\u0435\u043a\u0441\u0438\u0440\u0443\u0435\u043c\u043e\u0435 \u043e\u043f\u0438\u0441\u0430\u043d\u0438\u0435. \u0411\u0435\u0441\u0448\u043e\u0432\u043d\u0430\u044f \u0438\u043d\u0442\u0435\u0433\u0440\u0430\u0446\u0438\u044f \u0432\u0438\u0434\u0435\u043e\u043c\u0430\u0442\u0435\u0440\u0438\u0430\u043b\u043e\u0432 \u0432 \u0442\u0435\u0445\u043d\u0438\u0447\u0435\u0441\u043a\u0438\u0439 \u043a\u043e\u043d\u0442\u0443\u0440 \u043f\u043e\u0441\u0430\u0434\u043e\u0447\u043d\u044b\u0445 \u0441\u0442\u0440\u0430\u043d\u0438\u0446 \u0432\u0430\u0448\u0435\u0433\u043e \u043e\u0441\u043d\u043e\u0432\u043d\u043e\u0433\u043e \u0441\u0430\u0439\u0442\u0430.\n <\/div>\n <\/div>\n <\/div>\n <\/div>\n\n
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\n \u0411\u0438\u0437\u043d\u0435\u0441-\u0446\u0435\u043d\u043d\u043e\u0441\u0442\u044c \u0432\u0438\u0434\u0435\u043e-\u043a\u043e\u043d\u0442\u0435\u043d\u0442\u0430\n <\/h2>\n
    \n
  • \u0412\u044b\u0441\u043e\u043a\u0430\u044f \u043a\u043e\u043d\u0432\u0435\u0440\u0441\u0438\u044f:<\/strong> \u0412\u0438\u0434\u0435\u043e-\u043f\u0440\u0435\u0437\u0435\u043d\u0442\u0430\u0446\u0438\u0438 \u0441\u043b\u043e\u0436\u043d\u044b\u0445 \u0443\u0441\u043b\u0443\u0433 \u0443\u0434\u0435\u0440\u0436\u0438\u0432\u0430\u044e\u0442 \u0432\u043d\u0438\u043c\u0430\u043d\u0438\u0435 B2B-\u0430\u0443\u0434\u0438\u0442\u043e\u0440\u0438\u0438 \u043d\u0430 60% \u0434\u043e\u043b\u044c\u0448\u0435, \u0447\u0435\u043c \u0441\u0442\u0430\u043d\u0434\u0430\u0440\u0442\u043d\u044b\u0435 \u043b\u043e\u043d\u0433\u0440\u0438\u0434\u044b.<\/li>\n
  • \u041a\u0430\u043f\u0438\u0442\u0430\u043b\u0438\u0437\u0430\u0446\u0438\u044f \u043b\u0438\u0447\u043d\u043e\u0433\u043e \u0431\u0440\u0435\u043d\u0434\u0430:<\/strong> \u0411\u044b\u0441\u0442\u0440\u043e\u0435 \u0432\u044b\u0441\u0442\u0440\u0430\u0438\u0432\u0430\u043d\u0438\u0435 \u043f\u043e\u0437\u0438\u0446\u0438\u043e\u043d\u0438\u0440\u043e\u0432\u0430\u043d\u0438\u044f \u0444\u0430\u0443\u043d\u0434\u0435\u0440\u0430 \u0438\u043b\u0438 \u0442\u0435\u0445\u043b\u0438\u0434\u0430 \u043a\u0430\u043a \u0431\u0435\u0441\u043a\u043e\u043c\u043f\u0440\u043e\u043c\u0438\u0441\u0441\u043d\u043e\u0433\u043e \u044d\u043a\u0441\u043f\u0435\u0440\u0442\u0430 \u0432 \u0441\u0432\u043e\u0435\u0439 \u043d\u0438\u0448\u0435.<\/li>\n
  • \u0410\u0432\u0442\u043e\u043c\u0430\u0442\u0438\u0447\u0435\u0441\u043a\u0438\u0439 B2B-\u043b\u0438\u0434\u0433\u0435\u043d:<\/strong> \u0422\u0435\u0445\u043d\u0438\u0447\u0435\u0441\u043a\u0438 \u043e\u043f\u0442\u0438\u043c\u0438\u0437\u0438\u0440\u043e\u0432\u0430\u043d\u043d\u044b\u0435 \u0440\u043e\u043b\u0438\u043a\u0438 \u043d\u0430 YouTube \u0440\u0430\u0431\u043e\u0442\u0430\u044e\u0442 \u043a\u0430\u043a \u0430\u0432\u0442\u043e\u043d\u043e\u043c\u043d\u044b\u0435 \u0432\u0435\u0447\u043d\u043e\u0437\u0435\u043b\u0435\u043d\u044b\u0435 \u043f\u043e\u0441\u0430\u0434\u043e\u0447\u043d\u044b\u0435 \u0441\u0442\u0440\u0430\u043d\u0438\u0446\u044b, \u043f\u0440\u0438\u043d\u043e\u0441\u044f\u0449\u0438\u0435 \u0442\u0440\u0430\u0444\u0438\u043a \u0433\u043e\u0434\u0430\u043c\u0438.<\/li>\n <\/ul>\n <\/div>\n\n
    \n

    \n \u041f\u0440\u043e\u0438\u0437\u0432\u043e\u0434\u0441\u0442\u0432\u0435\u043d\u043d\u044b\u0439 \u0440\u0435\u0433\u043b\u0430\u043c\u0435\u043d\u0442\n <\/h2>\n
      \n
    • \u041a\u0430\u0436\u0434\u044b\u0439 \u043f\u0440\u043e\u0435\u043a\u0442 \u0441\u043e\u0437\u0434\u0430\u0435\u0442\u0441\u044f \u043d\u0430 \u0431\u0430\u0437\u0435 \u0436\u0435\u0441\u0442\u043a\u043e\u0433\u043e, \u0437\u0430\u0440\u0430\u043d\u0435\u0435 \u0441\u043e\u0433\u043b\u0430\u0441\u043e\u0432\u0430\u043d\u043d\u043e\u0433\u043e \u0441\u0446\u0435\u043d\u0430\u0440\u0438\u044f \u0438 \u0440\u0430\u0441\u043a\u0430\u0434\u0440\u043e\u0432\u043a\u0438.<\/li>\n
    • \u041c\u044b \u0431\u0435\u0440\u0435\u043c \u043d\u0430 \u0441\u0435\u0431\u044f \u043f\u043e\u043b\u043d\u044b\u0439 \u0446\u0438\u043a\u043b: \u043e\u0442 \u043f\u0440\u043e\u0440\u0430\u0431\u043e\u0442\u043a\u0438 \u0442\u0435\u0445\u043d\u0438\u0447\u0435\u0441\u043a\u043e\u0433\u043e \u043a\u043e\u043d\u0442\u0435\u043d\u0442\u0430 \u0434\u043e \u0444\u0438\u043d\u0430\u043b\u044c\u043d\u043e\u0433\u043e \u043c\u043e\u043d\u0442\u0430\u0436\u0430 \u0438 SEO-\u0434\u0438\u0441\u0442\u0440\u0438\u0431\u0443\u0446\u0438\u0438.<\/li>\n
    • \u0412\u0441\u0435 \u0438\u0441\u0445\u043e\u0434\u043d\u044b\u0435 \u043c\u0430\u0442\u0435\u0440\u0438\u0430\u043b\u044b, \u0433\u0440\u0430\u0444\u0438\u0447\u0435\u0441\u043a\u0438\u0435 \u0448\u0430\u0431\u043b\u043e\u043d\u044b \u0438 \u0430\u043d\u0438\u043c\u0430\u0446\u0438\u0438 \u043f\u0435\u0440\u0435\u0434\u0430\u044e\u0442\u0441\u044f \u043a\u043b\u0438\u0435\u043d\u0442\u0443.<\/li>\n <\/ul>\n <\/div>\n\n<\/div>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<\/div>\n\t\t","protected":false},"excerpt":{"rendered":"

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