What is a Tripwire?
A tripwire is a small first purchase. It’s not your main product yet, but it’s also not a free lead magnet.
Blog
Welcome to the Improve Media Blog.
This is a collection of publications about the tools we use for promotion.
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In a Nutshell About UTP + Checklist for Creating Proposal
The ideal UTP, like the ideal headline, makes you want to delve deeper and know more about your product, business, and value…
In a Nutshell About UTP + Checklist for Creating Proposal Read More »
What to write about on Instagram
Create a useful post on a hot topic: preparing text content on Instagram. What to talk about with your audience? Lets discuss…
Google Analytics Attribution Model
Learn which channels played a key role in the purchase and realise that some of the money is going “NOT THERE” using the Google Analytics attribution model
Landing Page (LP) Audit
Every sales-oriented website has a page that converts potential customers into real ones. Here’s a checklist for what a landing page (LP) should look like:
How to Attract Clients from YouTube
The development of the Improve Media channel on YouTube in the storytelling format. Follow us on social media in 2019 and learn our channel promotion scheme
Create a Customer Avatar in 5 Minutes | Checklist
How to quickly create a customer avatar and consider all the necessary parameters? The right checklist and about 20 minutes of your time will solve this task.
Create a Customer Avatar in 5 Minutes | Checklist Read More »
Setting up Google Tag Manager in 2019 | properly setting up web analytics and social media pixels
Setting up Google Tag Manager in 2019 is a free service from Google that allows you to install web analytics counters, social media pixels, goal tracking and more on your website.
Instagram Shopping Tags | Guide to Setting Up Product Tags
Shopping Tags are a feature on Instagram that allows you to tag any item in a photo as a product. By tapping on the photo, the user sees the name and price of all tagged products. Tapping on a tag takes the user to the product page.
Instagram Shopping Tags | Guide to Setting Up Product Tags Read More »
TOP 3 keyword research tools | Improve Media experience
Presenting the top 3 keyword research tools relevant to the CIS region, suitable for any task…
TOP 3 keyword research tools | Improve Media experience Read More »